Privacy Policy

Effective Date: 17/01/2025
Last Updated: 17/01/2025

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AB Fire Safety ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and protect your personal information when you visit our website www.abfiresafety.co.uk

1. Information We Collect
We may collect and process the following types of information:
a. Personal Data You Provide

• Name

• Email address

• Phone number

• Billing and shipping address

• Payment details (if applicable)

• Any other information you provide when contacting us or filling in forms on our website.
   

b. Automatically Collected Data

• IP address

• Browser type and version

• Device type

• Pages visited, time spent on pages, and other analytics data via cookies and tracking technologies.
   

2. How We Use Your Information
We use your personal data to:

• Provide our products and services.

• Respond to your inquiries and requests.

• Send promotional communications, if you have opted in.

• Improve our website and user experience.

• Comply with legal obligations.
   

3. Legal Basis for Processing
We process your personal data under the following lawful bases:

• Consent: Where you have given clear consent for us to process your data.

• Contractual Necessity: To perform a contract with you or take steps before entering into a contract.

• Legal Obligation: To comply with the law.

• Legitimate Interests: Where processing is necessary for our legitimate interests, provided these are not overridden by your rights.
   

4. How We Share Your Information
We do not sell or rent your personal data. However, we may share your data with:

• Service providers (e.g., hosting, payment processors) to help deliver our services.

• Law enforcement or regulatory authorities, if required by law.

• Third parties as part of a business transfer (e.g., merger, sale, restructuring).
   

5. Cookies and Tracking Technologies
Our website uses cookies to enhance user experience and gather analytics.

• Essential Cookies: Necessary for website functionality.

• Analytics Cookies: Help us understand how users interact with our site.

• Marketing Cookies: Track browsing habits for targeted advertising.

For more information, see our [Cookie Policy] [insert link].
You can manage your cookie preferences via your browser settings.

6. Data Retention
We retain your personal data only for as long as necessary for the purposes outlined in this policy or as required by law.

7. Your Data Protection Rights
Under UK GDPR, you have the following rights:

• Access: Request a copy of your personal data.

• Correction: Ask us to correct inaccurate or incomplete data.

• Erasure: Request the deletion of your personal data.

• Restriction: Ask us to restrict the processing of your data.

• Objection: Object to data processing based on legitimate interests.

• Data Portability: Request your data in a portable format.

To exercise these rights, contact us at [Your Contact Email]. We may require proof of identity for verification purposes.

8. Data Security
We implement appropriate technical and organisational measures to protect your data from unauthorised access, alteration, disclosure, or destruction.

9. International Data Transfers
If we transfer your data outside the UK, we ensure appropriate safeguards are in place to protect your information, such as Standard Contractual Clauses (SCCs).

10. Links to Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites.

11. Changes to This Policy
We may update this policy from time to time. Any changes will be posted on this page with the updated effective date. may update this policy from time to time. Any changes will be posted on this page with the updated effective date.

If you have any questions about these terms and conditions, please contact us at:

1. Email: adam@abfiresafety.co.uk

2. Phone: 07359 380822